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Cebu Pacific ups its AI game by introducing the all-around online travel assistant ‘Charlie’

Last-minute arrangements for flights, or an urgent concern regarding travel plans can become a worry for travelers. Often, airline passengers want immediate answers to give them some peace of mind or assurance with regards to their flights. And as more people fly, the demand for fast and convenient customer service will increase. Airlines are turning to technology to give them the ability to instantly respond to passengers’ queries, or lead them to the right steps to take to address their concerns.

· Cebu Pacific launches Charlie, a 24/7 all-around chatbot assistant, that guides and assists the travelers in their journey with the airline.

· Charlie can assist travelers booking from Dubai to the Philippines via the Cebu Pacific website, or Facebook page

· Charlie can share information on Cebu Pacific promos, premium seat selections, inflight meals, and baggage allowance

In line with the global trend of artificial intelligence (AI), Cebu Pacific, the Philippines largest carrier ups its AI game by introducing the all-around online travel assistant ‘Charlie’(chatbot) to guide and assist the customers in their journey with the airline.

Introduced in January 2019, Charlie was taught to respond to a multitude of customer concerns. UAE nationals and residents can use the bot in all their travel needs, and they are guaranteed to enjoy communicating with him as he is imbued with a positive personality, and always eager to lend a helping hand to travelers flying with Cebu Pacific.

“We’ve always talked about being an enabler of fun and accessible travels, and as part of our thrust to enhance customer experience with the airline, we created Charlie,” said Candice Iyog, Vice President for Marketing and Customer Experience at Cebu Pacific, “As we officially launch our chatbot, we hope to offer convenience and helpful information within our travelers’ fingertips.”

Charlie can assist both first-time and seasoned travelers on the entirety of their travel journey. If you are planning to travel to the Philippines via Cebu Pacific, and you have some concerns about your flight, just message him via the Cebu Pacific website, or through the carrier’s official Facebook page. He can assist in checking in for flights, and even provide the itinerary or boarding passes.

Charlie is also knowledgeable with Cebu Pacific promos, so seat sale hunters and jetsetters can simply ask him any question they may have regarding this.

More than that, Charlie is online 24/7 to provide answers to frequently asked questions about booking and the requirements needed before the flight. Charlie may also lead you to relevant information about other offerings such as premium seat selections, inflight meals, and baggage allowance.

Chatting with Charlie is as simple as chatting with a friend. You can type in your query in English one at a time; or you can choose from a variety of suggested topic options when you open the chat box.

Since Charlie was launched early this year, the chatbot has engaged with over 393,000 Cebu Pacific passengers. Charlie was able to address majority of their concerns and queries—garnering positive feedback from passengers.

“Charlie still has a long way to go in terms of learning – just like any chatbot. Rest assured, we are continuously working on expanding Charlie’s knowledge in order to provide our passengers with the best customer experience possible,” added Iyog.

Say “Hi!” to Charlie via the official Cebu Pacific Facebook page or website,

About Cebu Pacific:

Cebu Air Inc., operating as Cebu Pacific, is the largest carrier in the Philippine air transportation industry, offering its low-cost services to more destinations and routes with higher flight frequency within the Philippines than any other airline.

Together with subsidiary Cebgo, CEB flies to 37 domestic and 27 international destinations with over 100 routes spanning Asia, Australia and the Middle East.

The Cebu Pacific fleet is comprised of two (2) Airbus A320NEO, two (2) Airbus A321NEO, seven (7) Airbus A321CEO, 33 Airbus A320, eight (8) Airbus A330, eight (8) ATR 72-500, and 13 ATR 72-600 aircraft. The ATR aircraft are used by Cebgo for inter-island flights where jet operations are not possible. CEB boasts of one of the youngest fleets in the world, with an average fleet age of five (5) years.

For bookings and inquiries, guests can visit The latest seat sales can be found on CEB’s official Twitter (@CebuPacificAir) and Facebook pages.

SOURCE : Sonal | NewPerspectiveMedia

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